POTBELLY SANDWICH WORKS
Started in 1977, Potbelly Sandwich Works has been a Chicago staple and destination for hungry folks for a long time. They came calling for a little assistance in promoting a few of their innovative creations. Being a non-traditional sandwich shop with a quirky tone, we were able to sell in some ideas that reflected the fun and off-center attitude of the shop.
(Work performed while under contract at Havas in Chicago.)